Who’s out there?

There are lots of new ways to reach people. Blogs, podcasts and social networks. Everyone is trying to get noticed and doing lots to be noticed.  But while getting attention is nice — getting quality attention is even better.
Huh?
Ok — what do I mean? As you go off and create your viral marketing campaign, let’s [...]

The sales behind the search

 Emergent iContent —  What it is? 
Using content in all its digital forms to increase of search volumes to affect sales increases. This requires a coordinated content distribution approach across diverse digital media.
A historical perspective.
Companies have long understood that increasing public awareness increases sales. From the 1960 – 1980’s, the largest companies like Procter & [...]